About us
Enhance Your Crafting Experience
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Discover New Yarn Opportunities
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Meet our artisans
Dedicated artisans crafting unique yearn products
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He is passionate about creating high-quality yarn products and ensuring that every skein meets the highest standards of craftsmanship.
Mich Stark
Chief Product Officer
Mich loves taking on challenges. With his multi-year experience as a Craft Director in the textile industry, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She leads a passionate team of yarn enthusiasts and connects with a community of thousands of crafters.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand the trends and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level.